Friday, December 16, 2011

Off the Mat, Into Court: Lawsuit Pits Bikram and Yoga to the People

Thursday’s 11:30 a.m. session at the Bikram Yoga NYC studio in the Flatiron District began as usual: a handful of half-dressed students slowly flapped their elbows as they decelerated their breath and stared at themselves in the mirror. After paying as much as $25 each, they began their mindful workouts in the 105-degree “Torture Chamber,” while outside on Fifth Avenue, pedestrians scurried past in coats.

A few blocks away, on West 27th Street, about 30 pupils soon began the same breathing exercises, dripping with sweat in the 103-degree heat. But this class, labeled “Traditional Hot Yoga” and offered by the growing studio chain Yoga to the People, cost just $8.

“Yoga should be for everyone,” Matt Hillock, a blissed-out, wrung-out student, said after the lower-priced class.

But Bikram Choudhury, the millionaire founder of Bikram Yoga, believes his kind of yoga belongs to him — he has even copyrighted it. Now, he has sued Yoga to the People for copyright infringement, seeking monetary damages and asking a federal judge to block Yoga to the People from offering its hot yoga class.

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